The Fastest Selling Game in Franchise History

In the 25-year history of the Mario Kart franchise, Mario Kart 8 Deluxe has shown to be the fastest selling iteration to-date. This version is virtually a port of the Wii U version , save a few additions, and of course, a much-enhanced Battle Mode. As much of a “system-seller” Mario Kart 8 was for the Wii U, Deluxe seems to have the same effect for an already HOT console in the Nintendo Switch. That is particularly exciting for Nintendo, as the continued momentum of their new console is very important as this year moves forward.

With more than 459,000 combined packaged and digital sales in the U.S. on launch day alone (April 28), Mario Kart 8 Deluxe for the Nintendo Switch system is the fastest-selling game in the long-running Mario Kart series. The previous record holder for the highest first-day sales in the franchise was Mario Kart Wii, with U.S. sales of approximately 433,900 when it launched in 2008. The solid sales numbers for Mario Kart 8 Deluxe equate to an attach rate of 45 percent – meaning nearly one in two Nintendo Switch owners in the U.S. purchased a copy of Mario Kart 8 Deluxe on the first day it was available.

Mario Kart 8 Deluxe just released last week, and it is already being hailed as the fastest selling game in the franchise’s history. Several retailers experiencing major sales numbers to end the month of April for a game whose system released in March to record numbers. All of this is happening in a traditionally off-season for consumer electronics, especially in video games. These are all incredible signs for Nintendo as a whole, and specifically amazing for the Nintendo Switch.

Have you picked up Mario Kart 8 Deluxe, yet? If you have, which aspect do you like best, so far? If you have not, do you intend to pick it up soon?

As always, gaming is meant to be fun, so keep gaming!!


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